Brand Strategy & Hotel Marketing
- Defining your marketing/business goals
- Identifying your customers
- Evaluating the competition
- Researching pertinent market and technology trends
- Developing a single sentence identity
- Outlining the brand story
Creative Content Solutions
- Planning strategy based content
- Designing brand visuals for print and on-line applications
- Crafting descriptive brand messaging
- Developing and maintaining website presence
- Developing Social media channels and engaging with customers
- See portfolio for creative solutions
Reputation Management
- Ensuring accurate and consistent external brand messaging
- Developing internal brand communication tools so employees know and clearly communicate the brand story
- Engaging with media and customers on a professional level
- Responding to review sites and social media in a manner consistent with brand identity